Matthijs van Reek, Founder of 2xGen
About 2xGen
Beyond Websites. Built for Scale.
We help turn ideas into platforms — and platforms into long-term digital assets.
2xGen is a digital venture studio. We partner with founders and operators to architect scalable digital models — then build the systems that allow them to grow.
SaaS platforms. Marketplaces. AI-driven applications. Authority-driven ecosystems.
Every venture is structured around one principle:
compounding digital leverage.
How we think
Our Philosophy
Digital presence should be structural, not decorative.
We believe:
Platforms outperform campaigns
Systems outperform tactics
Ownership outperforms dependency
Long-term positioning beats short-term traffic
The right digital architecture creates optionality — and optionality creates power.
