Back to Insights
2xGen Technology

Integrating Viator and OpenAI APIs: Powering Smarter Travel Experiences

Integrating Viator and OpenAI APIs: Powering Smarter Travel Experiences
See how we combined Viator's travel data with OpenAI's intelligence to create next-gen platforms like ArubaBuddies and TopTours.ai.

At 2xGen, we've built two innovative travel platforms — ArubaBuddies.com and TopTours.ai — using the power of APIs to deliver smarter, more personalized travel experiences.

For both projects, we needed a direct, automated way to access the 300,000+ tours available on Viator. Manually adding tours, images, and prices would be impossible, especially since tour availability and pricing change daily. That's where APIs came in.

What is an API and How Does it Work?

An API (Application Programming Interface) allows different software systems to communicate automatically. For our travel platforms, the Viator API provides real-time access to tours, descriptions, pricing, and images — no manual updates required.

Viator API Endpoints We Use

We leveraged two main endpoints:

1. Product Free Text Search

  • Functions like a search box.
  • Users can type any query, and the API returns matching tours.
  • Used extensively in TopTours.ai to target multiple regions and destinations worldwide.

2. Product Search by ID

  • Allows us to manually select tours to display.
  • Perfect for ArubaBuddies, where only certain tours are featured.
  • If a tour operator requests removal, it's as simple as updating the database with their product ID.

To keep prices and images up to date, we run daily cron jobs that automatically refresh all information, ensuring our users see accurate data at all times.

Connecting Viator with OpenAI

We didn't stop at automation. By integrating OpenAI, we make the platforms smarter:

  • Analyze user search terms.
  • Recommend popular or complementary attractions in the same location.
  • Deliver a personalized, conversational experience that feels like a travel assistant.

This combination of real-time tour data and AI-powered recommendations allows our platforms to:

  • Save users time by showing only relevant options.
  • Increase engagement by suggesting hidden gems and popular activities.
  • Streamline booking decisions with accurate, up-to-date information.

Why This Integration Matters

Travelers now expect instant answers, personalized recommendations, and seamless booking options. By leveraging APIs and AI, we've built platforms that meet these expectations while simplifying management on the backend.

Instant Access to Real-Time Data
AI-Powered Personalized Recommendations
Automated Daily Updates
Seamless Booking Experience
Simplified Backend Management

Whether it's TopTours.ai, helping travelers discover the best attractions worldwide, or ArubaBuddies, connecting users with local Aruba experiences, the combination of Viator and OpenAI APIs is a game-changer for modern travel platforms.

Ready to build smarter digital experiences? At 2xGen, we create, launch, and scale platforms that combine the latest tech and AI intelligence. Follow us on LinkedIn to stay updated with our progress.

Ready to build smarter digital experiences?

At 2xGen, we create, launch, and scale platforms that combine the latest tech and AI intelligence. Let's discuss how we can bring your idea to life.

Start Your AI-Powered Project

FAQ: Integrating Viator and OpenAI APIs

What is the Viator API and how does it work?

The Viator API allows platforms to access thousands of tours in real time. It provides live data on prices, availability, images, and descriptions, so travel websites can display accurate information without manual updates.

How can I display Viator tours on my website or app?

You can use the Viator Product Free Text Search endpoint to show relevant tours based on user queries, or the Product Search by ID endpoint to feature specific tours. Daily automated updates ensure information stays current.

Can I update tour prices and availability automatically?

Yes. With cron jobs, your platform can refresh tour pricing, images, and availability every day, ensuring users always see the latest information.

How can AI improve the tour booking experience?

AI analyzes search queries and user behavior to provide personalized recommendations, highlight popular attractions, and suggest related experiences — making booking smarter and faster.

Is it possible to remove a tour from my platform if the operator requests it?

Absolutely. On ArubaBuddies, we manage tours via their Viator product IDs. Removing a listing is as simple as deleting its ID from the database.

Can this integration work for travel businesses other than ArubaBuddies or TopTours.ai?

Yes. Any travel platform can use the Viator API + AI integration to provide real-time tours, automated updates, and personalized recommendations for their users.

Why should travelers use a platform powered by Viator + AI?

Travelers get instant access to accurate tour data, AI-driven suggestions, and a smooth booking experience — saving time and discovering the best experiences effortlessly.